Sonam Thakur Appointed PR, Marketing and Communications Manager at Radisson Hotel MG Road — Strengthening Brand Visibility and Outreach

A strategic leadership addition at Radisson Hotel MG Road, a prominent upscale property in Bengaluru, signals a sharper focus on brand communication as the hotel appoints Sonam Thakur as PR, Marketing and Communications Manager. The move reflects the property’s intent to strengthen market positioning and enhance engagement across digital and offline platforms.

Career Foundation

Across multiple hospitality environments, Sonam Thakur has built her expertise around communication strategy, guest engagement and brand storytelling. Her early work across established hotel networks exposed her to the evolving dynamics of hospitality marketing, particularly in managing brand perception across diverse guest segments.

Her association with Summit Hotels & Resorts contributed to her understanding of regional brand positioning and the importance of localised communication strategies. These experiences laid the groundwork for her ability to integrate messaging with operational goals, ensuring that communication initiatives remained aligned with business priorities.

As her career progressed, her exposure to larger global brands helped refine her approach to structured marketing frameworks and multi-channel outreach.

Most Recent Role and Key Achievements

Before joining Radisson Hotel MG Road, Thakur worked with global hospitality brands including Hilton Hotels & Resorts and Marriott International, where she was involved in marketing and communications functions across competitive markets.

In these roles, she contributed to strengthening brand recall through targeted campaigns and integrated communication efforts. Her work focused on enhancing guest engagement by aligning digital strategies with on-ground experiences, helping hotels maintain consistent brand messaging across platforms.

Her contributions also involved managing stakeholder communication and executing campaigns designed to improve visibility in crowded urban markets. This exposure to high-demand environments enabled her to handle complex marketing operations with a balance of strategic planning and execution.

Education and Professional Competencies

Thakur’s professional journey reflects a strong grounding in communication strategy, public relations and digital marketing. Her competencies include content development, integrated campaign management, media relations and social media strategy. She is recognised for her ability to translate brand narratives into measurable engagement outcomes while maintaining consistency across communication channels.

Scope of New Role

In her new role at Radisson Hotel MG Road, Thakur will lead the hotel’s overall content and communication strategy, overseeing public relations, digital outreach and social media marketing initiatives. She will be responsible for aligning messaging with the property’s broader business objectives while strengthening brand visibility in Bengaluru’s competitive hospitality landscape.

Operating in a high-footfall commercial district, the hotel requires consistent and impactful communication to differentiate itself. This appointment indicates a focused effort to integrate marketing with operational performance, ensuring stronger brand recall and stakeholder engagement.

The decision to bring in an experienced communications leader underscores the property’s commitment to refining its positioning and sustaining relevance in a rapidly evolving market.