Radisson Blu Hotel New Delhi Paschim Vihar Appoints Hema Dhoke as Director of Sales and Marketing

Strengthening commercial leadership to drive growth across business, events, and leisure segments

Radisson Blu Hotel New Delhi Paschim Vihar has announced the appointment of Hema Dhoke as its new Director of Sales and Marketing. The appointment is part of the hotel’s strategic focus on reinforcing its commercial leadership and accelerating revenue growth across key market segments.

With over 25 years of experience in the Indian hospitality industry, Hema brings deep expertise in sales strategy, market development, and relationship-led business growth across luxury and upper-upscale hotel environments.

Driving Sales and Revenue Strategy

In her new role, Hema Dhoke will lead the hotel’s overall sales and revenue agenda, with responsibilities spanning:

• Corporate and key account business

• Meetings, Incentives, Conferences and Exhibitions (MICE)

• Weddings and social events

• Leisure and destination travel

• Strategic partnerships and brand positioning

She will work closely with the hotel’s leadership team to align commercial strategies with evolving market demand, customer expectations, and long-term brand objectives.

A Career Spanning Leading Hospitality Brands

Prior to joining Radisson Blu Hotel New Delhi Paschim Vihar, Hema served as Director of Sales at The Grand New Delhi, where she led sales operations for a large luxury hotel portfolio.

Her professional journey also includes senior leadership roles with Signum Hotels and Resorts, Radisson Blu Hotels, Park Inn by Radisson, and ibis Hotels. She began her hospitality career at Taj Palace, New Delhi, where she built a strong foundation in sales leadership, account management, and market expansion.

Across these assignments, Hema has been closely involved in securing high-value corporate accounts, international MICE movements, diplomatic engagements, and new market entry initiatives.

Leadership Perspective on the Appointment

Commenting on the appointment, Anuj Soin, General Manager of Radisson Blu Hotel New Delhi Paschim Vihar, said that Hema’s extensive industry experience and strong commercial acumen will play a vital role in strengthening the hotel’s market presence and supporting its next phase of growth.

He added that her leadership will be instrumental in accelerating performance across business, events, and leisure segments.

Supporting the Hotel’s Growth Trajectory

Hema Dhoke’s appointment further reinforces Radisson Blu Hotel New Delhi Paschim Vihar’s commitment to building a strong, experienced leadership team. Her commercial expertise is expected to support sustained revenue growth while enhancing the hotel’s positioning in Delhi’s competitive hospitality market.